WooCommerce vs Wix eCommerce
A head-to-head comparison for 2026 — pricing, features, and which is better for different use cases.
Quick Comparison
| Feature | WooCommerce | Wix eCommerce |
|---|---|---|
| Price | Free + hosting | $27/mo |
| Free Plan | Yes (plugin is free) | No (free for non-commerce) |
| Transaction Fee | Payment processor only | 0% |
| Products | Unlimited | Unlimited |
| Channels | Online + extensions | Online, social |
| Best For | WordPress users + full control | Small stores + great websites |
WooCommerce — Overview
WooCommerce is a free WordPress plugin that turns any WordPress site into an online store. No monthly platform fee — you pay for hosting ($10-30/mo) and payment processing only. 60,000+ extensions and complete customization. Powers 23% of all online stores.
Wix eCommerce — Overview
Wix eCommerce adds online selling to Wix's website builder. Drag-and-drop store design, built-in payments, and 900+ templates. Easier to set up than Shopify but less powerful for complex e-commerce. Best for small stores that also need a great website.
Key Differences
Customizable vs simple. WooCommerce can do anything but requires WordPress knowledge. Wix is drag-and-drop simple but less flexible. WooCommerce for stores that need custom functionality; Wix for simple stores that want easy setup.
The Verdict
Choose WooCommerce for unlimited customization on WordPress. Choose Wix for the easiest small store setup.