Wix vs Webflow
A head-to-head comparison for 2026 — pricing, features, and which is better for different use cases.
Quick Comparison
| Feature | Wix | Webflow |
|---|---|---|
| Price | $17/mo | $14/mo |
| Free Plan | Yes (Wix-branded) | Yes (webflow.io subdomain) |
| Templates | 900+ | 1,000+ |
| E-commerce | Yes (Business plan) | Yes ($29/mo) |
| Custom Code | Velo (limited) | Full CSS/HTML/JS |
| Best For | Beginners + small business | Designers + developers |
Wix — Overview
Wix is the most beginner-friendly website builder with 900+ templates, a drag-and-drop editor, and an AI site generator. Free plan available. Best for small businesses and personal sites that want design flexibility without code.
Webflow — Overview
Webflow gives designers and developers full CSS/HTML control through a visual interface. No code required but the learning curve is steeper. Produces clean, production-grade code. The professional's website builder.
Key Differences
Beginner-friendly vs professional-grade. Wix is designed for people who've never built a website. Webflow is designed for designers and developers who want full CSS control. Wix is faster to start; Webflow produces better code and more sophisticated designs. Completely different audiences.
The Verdict
Choose Wix if you want the easiest path to a live website. Choose Webflow if you want professional-grade design control and clean code output.