Semrush vs SE Ranking
A head-to-head comparison for 2026 — pricing, features, strengths, and which one is better for different use cases.
Quick Comparison
| Feature | Semrush | SE Ranking |
|---|---|---|
| Starting Price | $130/mo | $44/mo |
| Backlink Data | Excellent | Good |
| Content Editor | Good | Basic |
| Rank Tracking | Yes (extensive) | Yes |
| Best For | Full marketing suite | Best value full suite |
Semrush — Overview
Semrush is the widest digital marketing platform at $130/mo. 50+ tools covering SEO, PPC, social media, content marketing, and competitive analysis. Used by 10M+ marketers worldwide.
SE Ranking — Overview
SE Ranking delivers full SEO capabilities at $44/mo. Keyword research, rank tracker, site audit, backlink checker, and competitor analysis. 90% of what the big tools offer at a third of the price.
Key Differences
Semrush has more tools; SE Ranking costs 65% less. Semrush's 50+ tools cover every marketing channel. SE Ranking focuses on core SEO at $44/mo. If you use Semrush only for SEO, SE Ranking is a better value. If you need PPC, social, and content tools too, Semrush's breadth justifies the price.
The Verdict
Choose Semrush for the full digital marketing toolkit. Choose SE Ranking for core SEO at a much lower price.