Carrd vs Swipe Pages
A head-to-head comparison for 2026 — pricing, features, and which is better for different use cases.
Quick Comparison
| Feature | Carrd | Swipe Pages |
|---|---|---|
| Price | $9/year | $39/mo |
| Free Tier | 3 sites | 14-day trial |
| Templates | 80+ | 100+ |
| A/B Testing | No | Yes |
| Integrations | Basic (forms, payments) | 50+ |
| Best For | Simple landing pages | Mobile-first + AMP |
Carrd — Overview
Carrd builds simple one-page sites at $9/year — not per month. Link-in-bio pages, landing pages, waitlists, and simple lead capture. The editor is fast and minimal. Free tier includes 3 sites. No A/B testing, no advanced integrations, no analytics beyond basics.
Carrd is not a landing page platform — it's a simple page builder used as one. For marketers running sophisticated campaigns, Carrd lacks the optimization tools. For creators who need a quick landing page for a product launch, newsletter signup, or event, Carrd's speed and price are unbeatable. The constraint of one page is often a feature — it forces focus and prevents over-building.
Swipe Pages — Overview
Swipe Pages is the mobile-first landing page builder with native AMP (Accelerated Mobile Pages) support. AMP pages load in under one second on mobile, dramatically reducing bounce rates from mobile ad traffic. For campaigns where 60-80% of traffic comes from mobile devices, page speed directly impacts conversion rates.
At $39/month (Startup), Swipe Pages is competitively priced with A/B testing, dynamic text replacement, and a clean builder. The mobile editor lets you customize the mobile experience separately from desktop. Server-side A/B testing avoids the flicker that client-side testing causes. For mobile-heavy PPC campaigns, the AMP advantage is measurable.
Key Differences
$9/year simplicity vs $39/month mobile optimization. Carrd builds simple one-page sites without marketing tools. Swipe Pages builds optimized landing pages with A/B testing, dynamic text, and AMP speed.
For personal and simple business pages, Carrd at $9/year is the obvious choice. No A/B testing needed. No conversion optimization needed. Just a clean page that works.
For paid campaign landing pages, Swipe Pages' optimization tools — A/B testing, dynamic text replacement, AMP speed — improve conversion rates in ways Carrd can't. If you're spending money on ads, spending $39/month on a proper landing page builder is a reasonable investment in campaign efficiency.
The Verdict
Choose Carrd for simple one-page sites at $9/year without needing marketing optimization. Choose Swipe Pages for campaign landing pages with A/B testing and AMP speed at $39/month.